Duration
8 Weeks (2 Months)
Class Freq
2 classes per week
Days
Tue/Thu
Start Date
15 May 2024
Training Cost
PKR 40,000
Discounted Price
20% OFF (32,000/-)
This course provides an in-depth exploration of e-commerce brand management tailored specifically for the Pakistani market. Participants will gain comprehensive insights into building, managing, and promoting e-commerce brands within the unique socio-cultural and economic landscape of Pakistan. Through a combination of theoretical frameworks, case studies, and practical exercises, participants will develop the skills and knowledge necessary to establish successful e-commerce brands in Pakistan.
Learning Outcomes
- Understand the fundamentals of e-commerce brand management.
- Analyze the Pakistani market for e-commerce brand opportunities and challenges.
- Develop strategies for building and positioning e-commerce brands in Pakistan.
- Implement effective brand management techniques to enhance brand visibility.
- Utilize digital marketing tools and techniques tailored for the Pakistani audience.
- Navigate legal and regulatory considerations relevant to e-commerce brand management.
- Analyze case studies of successful e-commerce brands in Pakistan.
Course Modules
- Definition and importance of e-commerce brand management.
- Key components of a successful e-commerce brand.
- Overview of the Pakistani e-commerce landscape.
- Socio-cultural factors influencing consumer behavior in Pakistan.
- Consumer Preferences and trends in the Pakistani e-commerce market.
- Identifying target audiences and buyer personas.
- Conducting market research for e-commerce brands in Pakistan.
- SWOT analysis and competitive positioning.
- Developing a unique value proposition for Pakistani consumers.
- Creating a compelling brand identity for the Pakistani market.
- Crafting brand messaging that resonates with local audiences.
- Establishing brand consistency across digital channels.
- Overview of Digital Marketing Channels in Pakistan.
- Search engine optimization (SEO) strategies for e-commerce websites.
- Social media marketing tactics for engaging Pakistani consumers.
- Developing content marketing strategies for e-commerce brands.
- Leveraging influencer marketing in the Pakistani context.
- Implementing effective email marketing campaigns.
- Overview of e-commerce laws and regulations in Pakistan.
- Intellectual property rights and brand protection.
- Data privacy and consumer protection regulations.
- Analysis of Successful E-commerce Brands in Pakistan.
- Lessons learned and best practices for brand management.
- Group discussion and application of insights to participants’ brands.
This course equips participants with the knowledge and skills needed to effectively manage e commerce brands in Pakistan. By understanding the unique dynamics of the Pakistani market and implementing strategic brand management techniques, participants will be empowered to build successful and sustainable e-commerce brands that resonate with local consumers.
Benefits To Join Boot Camp
3 Months Of Detail
Sessions (Face To Face &
Online)
Enablers Express Launch
(EXL) On Enablers
Expenses
Enablers Trainer Support
Program (EMS)
Dedicated Student
Support On Private
Facebook Group
The Upgraded Private
Enablers Community
FREE Enabling Video Series
(EVS V3.0) Access Worth
($160)
Access To EPas (Enablers
Product Approval System)
